Sunday, April 29, 2018

What Is The Difference Between Diamond and Moissanite?

A beautiful infograpthic by Rock My Diamond. See 8 major differences between these precious gems. Also, there is good reading about what distinguish Diamond from Moissanite.

Of course, nothing compares to diamonds buy can Moissanite be a real alternative to Diamond. 

We hope that this infographic can help you find out. 


Enjoy and share.

Diamond vs Moissanite Infographic 

Friday, April 27, 2018

What Should You Spend On Her Engagement Ring?

Engagement ring

Reading time: 5 Minutes 

The rules of engagement

What should you spend on her engagement ring?

Once you’ve decided to propose, the next question you’ve got to ask is one you need to answer. How much should I spend on an engagement ring? There are no rules set in stone but it is one of the most debated discussions when it comes to diamonds. It seems like there are mountains of myths from how many months salary you should spend to the significance of carat size. But, there really is no right answer. It can seem a bit retro to put stringent rules around something that at its heart is a truly sentimental and personal

purchase and diamonds are a complex and sometimes confusing thing to buy. So, the first step really is learning about them so you have the knowledge to make an educated choice.

Getting smart is the place to start when dealing with diamonds

Diamonds contain a world of mystery. They’re extraordinary, which is why we’re all so crazy about them. Something so beautiful, something that takes so long to be made and painstakingly shaped has a lot of secrets. Once you’ve decided to buy a diamond, it’s essential to start building your diamond knowledge to understand what engagement ring you want and what you’re willing to pay for.

Loose Diamonds

Our Diamond Buying Guide is the best place to start. We want to ensure you’re buying just the right diamond for you and your partner so learn first the four C’s – carat, colour, clarity and cut. Carat is all about the size, it’s the impact of the ring upon first sight and is where the biggest costs come into play. The colour of the diamond is very important, diamonds with no tint or colour are the most sought after and therefore the most expensive. The cut of the diamond is what determines their unique signature sparkle – which is worth noting in your search. We find that most of our clients look for quality over size when purchasing an engagement ring, and are mostly focused on that all important shimmer and an ‘eye clean’ finish with no visible imperfections to the naked eye. We know you want to get it right so if you need some clarity get in touch. We have access to over 400,000 diamonds so we know yours is there.

Throw rules out the window before you propose

Buying an engagement ring has come a long way from the original De Beers campaign in the 1920’s which stated men should spend at least a months salary on something sparkly. We cater to all budgets and our Engagement Rings can start from just £500 but we sell diamonds into the hundreds of thousands with the average 77 Diamonds customer spending around £2200 on their engagement ring setting and diamond. Start the process of working out what you should and could spend by going over your finances and financial plans for the next few years. If you and your partner are prioritising buying a home or starting a family a 2ct diamond might not make sense. Ultimately it is also a practical purchase, so if your partner doesn’t want to wear a huge stone on their hand, spending a lot going up carat sizes won’t help.

Halo Diamond Engagment Ring

The best place to begin your journey when buying a diamond is by spending some time online on our website where you can explore diamond shapes to find out what you like. A round cut diamond is our customers most popular shape of stone set in a solitaire setting. If a vintage style is more along the lines of what you’re thinking, an oval or an asscher cut diamond is the one for you. Different shapes of stones are cheaper than others and it all depends on the type of metal you choose when it comes to determining the final cost of your ring, as different metals have varying prices. Rose gold is the most expensive just above 18k yellow gold and platinum with white gold being our most popular. You can either buy direct from our website or you can book an appointment with our sales team and pop into one of our two showrooms. We also offer finance and you can check our finance calculator to see what we can do to get you one step closer to the ring you want.

Sentiment is key when buying an engagement ring

Does she always comment on her Mother’s engagement ring? Does she love 1920’s Art Deco style like our Zelda ring or prefer a more simplistic sense of sophistication with a single stone solitaire? Start taking notes on design elements she loves, picking up on her comments about other women’s rings or even what her style icon has sparkling on her finger. The choice of an engagement ring is so personal and it must fit in with her day to day life. Our Engagement Ring Buying Guide is a great place to start when you’re trying to pull together all of the different factors involved in buying an engagement ring.

“If you wanted a classic solitaire engagement ring set with one of our recommended eye clean diamonds, it would cost around £2500″ – Steffi, Co-head of Sales

Starting with the ring style and diamond shape try and look at the other jewellery in her collection to work out where to start on these two choices. Does she have lots of simple minimalist earrings? Well, then it might be best to go for a simple band in a yellow gold solitaire setting with a 1ct diamond. If you wanted our recommended eye clean diamonds, you’d be looking at spending around £3000. Is her jewellery box filled with bright vintage gems? Then maybe a coloured diamond is the place to look. Coloured diamonds come in everything from pale peachy pinks to aqua tinted blues and sunset yellows – they are also more expensive than white diamonds. If you were thinking of something truly striking like a 1.07ct vivid yellow diamond it would be in the market of £8,405. Take some time and see what keeps you coming back, if you think it’s the right ring – it usually is.



from 77 Diamonds https://ift.tt/2I3M83f

Tuesday, April 24, 2018

[Interview] Women in Luxury: In Conversation with Michelle Woodley, President of Preferred Hotels & Resorts

The Women in Luxury series on The Cultureur celebrates visionary women who are breaking down barriers across the luxury industry, highlighting their trials, tribulations, and triumphs. Meet Michelle Woodley, the newly-appointed President of Preferred Hotels & Resorts and inspiring hotelier in the luxury hospitality space.

The post [Interview] Women in Luxury: In Conversation with Michelle Woodley, President of Preferred Hotels & Resorts appeared first on The Cultureur | A Luxury Travel and Lifestyle Blog.



Monday, April 16, 2018

How Long do Relationships Last?

Throughout our lives, we will have many different relationships – one simply won’t compare to the other. We start out in high school when first signs of what grown-ups condescendingly dub “puppy love” have us blushing through the hallways and

The post How Long do Relationships Last? appeared first on Purely Diamonds Blog.



Wednesday, April 11, 2018

How to secretly find her ring size

Alright men, so you’ve finally decided the time is right to pop the question. You’ve picked out the engagement ring, you have the perfect proposal planned out, but one thing is standing in your way: You don’t know her ring size. Well don’t fret because 77Diamonds.com is here with a list of tips to help you secretly find your future fiance’s ring size to complete the perfect surprise proposal.

  1. Phone a friend: Get in touch with a friend or family member of your significant other. They may have bought her a ring as a gift before, or the topic of ring size could have popped up in conversation. If they don’t know then you can always recruit them as an accomplice. Have someone take her “window shopping” for a ring and get her to see what her ring size is for “fun”.
  2. “Borrow a ring”: If you can get your hands on a ring that your girlfriend wears you can take it to a jewellers and get it measured. However, in order to get an accurate measurement you’ll need to be sure that the ring actually fits her properly and it is worn on the correct finger (left ring finger), as all fingers are different sizes. If she does not wear a ring on that finger you can settle for an estimated measurement for another finger, but beware the ring will most likely need to be resized.
  3. When the ring can’t leave the home: Say you are unable to take her ring to a jeweller without her noticing it’s missing, there are several ways you can estimate the size without taking the ring out of the home. For one, you can try the ring on yourself and mark on your finger where it falls. Then you can go to a jeweller and have them find the size that falls in the same place. Also, you can make an impression of her ring in a bar of soap or clay and take it in for measurement. One last way is to trace the inside of her ring with a pencil and have a jeweller match the size.
  4. Sleeping Beauty: While your girlfriend blissfully slumbers, unaware of what you have planned you can wrap a piece of paper or string around her ring finger and mark the size that way. If you bring this in to a jeweller they can help you to find a measurement. Just make sure she’s not a light sleeper.
  5. When in doubt: Size up! A ring is easier to resize if it is too big, and most jewellers offer free resizing. Just note that thin bands or those which are intricately covered in gems might not be able to be resized. Make sure you check with your jeweller if the ring is resizable. Also, if you’re guessing her ring size it’s important to know that rings which have a thick band will need to be larger than her normal rings.
  6. Tell her it’s for someone else: You may be able to get her to divulge her ring size by telling her you want to buy a ring for your sister or mother. Tell her you want to get an estimated size for someone else and either ask her to try on a ring or ask her outright what her size is. Beware though; this method could be a dead giveaway if not done right.

Using these one of these tips you should be able to get a fairly accurate measurement of her ring size and be well on the way to spending the rest of your life with the woman of your dreams. Just remember to keep in mind these important points: 1) You need to find the size of her left ring finger. Rings worn on any other finger aren’t likely to give an accurate measurement. 2) When in doubt size up because it’s easier to resize down. 3) Make sure the engagement ring is resizable.

Good luck fellas!



from 77 Diamonds https://ift.tt/2HraKCU

The Meaning of a Ruby Engagement Ring

No pressure but choosing an engagement ring is kind of a big deal! An engagement ring is the ultimate statement piece, one that says, “I love you and want to spend the rest of my days with you” and, as

The post The Meaning of a Ruby Engagement Ring appeared first on Purely Diamonds Blog.